Hi, I'm Cat—corporate survivor-turned-agitator, avid joke-teller, and champion of individuality in spaces that demand conformity.
I help accomplished leaders reclaim their voices and navigate critical inflection points in their careers. After 15 years climbing the corporate ladder across healthcare, agriculture, sustainability, and marketing in Washington, D.C., I discovered I had lost myself along the way. Leaving my corporate job in January 2020 (perfect timing, right?), striking out on my own was both intuitive and terrifying. I had the tools to help clients but no idea who I was outside of my titles.
Years of working for other people had left me with an identity crisis. I realized I needed to turn my brand strategy skills on myself…
The process was uncomfortable—transformative work usually is—but it reconnected me with what matters. Now I blend strategic expertise with genuine empathy to help others do the same.
For individuals, I create space for deep introspection and practical action. For organizations, particularly in scientific and technical fields, I bring data-driven approaches to strategic planning and brand development.
When I'm not helping clients find clarity and confidence, I'm skiing with my kids, chasing my dogs, enjoying Broadway shows, and challenging outdated workplace norms. Also—Ben Franklin was my imaginary best friend and first crush.
Want to work together? Let’s chat.
